2016, മാർച്ച് 5, ശനിയാഴ്‌ച

Reading expands kids’ knowledge’

________ A to Z kerala .......... [kvk] [www.atozkerala.in , www.atozkerala.blogspot.com]
 SHARJAH: In keeping with World Book Day yesterday, the first branch of Maktaba, a-first-of-its-kind bookshop for children and young adults in the UAE, was inaugurated in Al Qasba by Sheikha Bodour Bint Sultan Al Qasimi, Chairperson of the Sharjah Investment and Development Authority (Shurooq), Founder and CEO of Kalimat Group.

The inauguration ceremony was also attended by Abdulaziz Taryam, CEO Adviser and General Manager, Northern Emirates, Etisalat; Noura Al Noman, Director-General of the Executive Office of Her Highness Sheikha Jawaher Al Qasimi; Ahmed Bin Rakkad Al Ameri, Chairman of Sharjah Book Authority; Marwan Al Sawaleh, Undersecretary, Ministry of Education; Marwan Bin Jassim Al Sarkal, CEO of Sharjah Investment and Development Authority (Shurooq); Dr Mariam Al Shenasi, President of the Emirates Publishers Association and Jamal Al Shehhi, Founder of Kuttab Publishing in addition to a number of writers, illustrators and intellectuals from the UAE.

Maktaba is a bookshop that houses both a library and a café under the same roof. It aims to introduce a new concept of how children and young adults can enjoy reading, and offers a unique environment that enriches the experience of reading. The first branch in Al Qasba will be followed by more branches across the UAE.

Maktaba’s goal is to change the way future generations read through offering a pleasant environment where they can enjoy books alongside their family, friends and colleagues.

Sheikha Bodour Al Qasimi said, “We want our children to have a better understanding of life and the world around them and to equip them to deal effectively with life’s challenges. Through reading, they can expand their knowledge and understanding of future prospects in order to contribute to the development of their community and their country.”

Maktaba houses all the printed and electronic publications by Kalimat, Horouf and Rewayat. Visitors to the bookshop can read the books or use smart applications for free during its working hours. The bookshop’s café serves a selection of light dishes and both hot and cold drinks.

Sheikha Bodour added that the inauguration of Maktaba is in line with World Book Day and with 2016 being declared the Year of Reading in the UAE as well as the directives of His Highness Dr Sheikh Sultan Bin Muhammad Al Qasimi, Member of the Supreme Council and Ruler of Sharjah, to promote culture and knowledge throughout the emirate. This follows the leadership’s aim to establish Sharjah as one of the world’s leading cultural cities and to motivate children and young adults to visit libraries and to make books their best friend, a friend that gives them both knowledge and entertainment.

Maktaba is not only a place for reading but will also host events such as reading sessions, book signings, cultural competitions and entertaining evenings. It will also celebrate national and international holidays, all with the goal of instilling a passion for reading in children.

Kalimat is the first publishing group in the UAE dedicated to publishing and distributing high quality Arabic books for children and young adults. Kalimat focuses on publishing books with content that help consolidate family values, friendships and promotes simple concepts about happiness and morality through innovative texts and lively illustrations. Kalimat has an elite group of internationally acclaimed authors and illustrators who won prestigious international awards in children’s and young people’s literature.

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